Some users care a lot about their privacy, especially when it comes to the use of their personal information online.
You need to determine what information you would be gathering from your users. That could be their email, subscription information, credit card, cookies, login, age, gender, etc. You must have a legitimate reason for why you are collecting this information. When you collect information, you are to inform your users on what you are going to do with it.
Simply state that if you, an influencer, were to be compelled by law to disclose information, then you will comply with such orders.
Include an option for your users to be able to verify, correct, charge, and/or remove personal registration information.
There needs to be a way for people to opt out of future communication if they wish. It should not be complicated for someone to be removed if they desire to be removed, make it easy on them and yourself.
Do not ignore laws such as FTC (Federal Trade Commission) or state laws that provide minimum standards.
Make sure your policy is written in simple English. If you have a lawyer draft your policy, make sure you ask that it be written in common language that the lay person can understand.
Don’t take something you found on the internet and copy and paste it. You are risking severe penalties that are not worth the risk. Your policy should be your own, raw policy that encompasses the unique circumstances of your site.
When there are changes in your policy, make sure you actually update your policy! You cannot enforce something unless it is stated verbatim in your policy.
Follow your policy and stick to what it states. It is as simple as that.
If you wish to add credibility to your privacy, utilize a respected privacy certification program.
Make sure that the information you collect is actually stored securely.
Don’t ask for intrusive or excessively personal information from users unless it is absolutely necessary.
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